Monday, May 11, 2009

Free Redbox Promotional Code - Changes In Program

Redbox released this statement regarding the weekly free promotional code:


"Oakbrook Terrace, Ill. – The redbox Free Movie Monday promotion, inviting consumers to receive a free rental code via text message every Monday, will be extended through August. Originally slated to end May 11, redbox will extend the promotion due to consumer popularity and will transition from a weekly free code to a monthly free code.

The Free Movie Monday monthly code will be distributed via text on the first Monday of every month, beginning June 1. To register or view promotion details, go to www.redbox.com. The last Free Movie Monday weekly rental code will be distributed May 11.
“Our free rental code promotions are a great tool to raise awareness and trial of redbox and to encourage consumers to experience the convenience of our DVD rental kiosks,” said Mitch Lowe, president, redbox. “Due to the positive feedback the promotion has received from our consumers and the press, we are going to extend the promotion through the summer.”
Consumers can opt-in to receive information on redbox promotions by registering at www.redbox.com.

Redbox is available at more than 15,000 locations nationwide, including select McDonald’s® restaurants, leading grocery and convenience stores, and Walmart and Walgreens stores in select markets. The company has served millions of customers and has rented more than 380 million DVDs to date.
Each fully automated redbox kiosk holds approximately 700 DVDs, representing up to 200 of the newest movie releases. Consumers simply use a touch screen to select their favorite movies, swipe a valid credit or debit card and go. Customers can keep the DVD for as long as they’d like for $1 per night plus tax, and return it to any one of redbox’s more than 15,000 locations nationwide. After 25 nights, rental charges cease and the DVD is the customer’s to keep.
For added convenience, consumers also can visit www.redbox.com to choose their DVD online and pick it up immediately at the redbox location of their choice.
About Redbox

Redbox Automated Retail, LLC offers new release DVD rentals for $1 per night through its network of conveniently located, self-service kiosks. Redbox is available at more than 15,000 locations nationwide, including select McDonald’s restaurants, leading grocery and convenience stores, and Walmart and Walgreens locations in select markets. Redbox Automated Retail, LLC is wholly-owned by Coinstar, Inc. (NASDAQ: CSTR), a multi-national company offering a range of 4th Wall® solutions for retailers’ front of store. For more information about redbox, visit www.redbox.com."

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